Fashion Press Kit Examples. How to Create a Press Kit That Gets Publicity for Your Business In this press kit example from Annmarie If you have current or past press releases Couture Fashion Week Press Releases 2014 Shows at Couture Fashion Week New York Rising Design Star Martha Fadel to Make Debut at Couture Fashion Week New York.

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Fashion Press Release Format {Company name} one of the top fashion companies {what has the fashion brand has done of latewhat the press release is aboutPerhaps a clothing line/collection launch} the collection {describe briefly for whom the collection is designed how distinct it is and the pricing details {company name} {a few lines on the company’s clothing and collection and a.

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Melt Organic weaves its founders’ stories into its overall brand story in the following press kit example Press release(s) If you have current or past press releases include them These could be new product announcements updates about the company partnerships and collaborations etc Samples of articles and press coverage.

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Your fashion press release should inform a journalist in their language who what when where why This is in regard to the product or collection that the press release is about Example (Brand = who) is launching their (product or collection = what) for (season = when) at (location = where) Then elaborate on your whys.

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The “Pitch Letter” Summary SheetCompany Backgrounder/Fact SheetBiography of DesignerPhotographsPress ClippingsReasons to ReviewAssembly of A Press KitThink of it as a letter of introduction your chance to grab (or lose) a reader’s interest Tell them why they should care about your business Also include a summary of what is in the press kit This is like a table of contents Write the date and address of the company you are sending it to on the top of this page On the bottom include contacts of your company sales reps pr agency.

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Your media kit should reflect not only your social growth and status but also your personal brand and style We’re going to walk you through each section of what your influencer media kit should include in this blog post using examples from real media kits and the media kit template we’ve created.